do not understand that great architecture, but I get the impression that the projects for shopping centers, outlet and everything else will follow the criteria for the less surreal.
It seems that the acceptance of a project depends on some fixed criteria and variables depending on the location. The architects are faced with an area, sometimes very large, and a request based on functional requirement: given the respect for those few criteria, they can indulge themselves - both those who understand between the various administrators who need to give the go ahead - even if they do not do that when cloning.
Fixed: saving (not to say that wins the project cheaper, but what he says more savings - no one knows compared to what).
variables: interest of the parties and quality of integration into the surrounding environment.
on the interest of the parties leave the invective to sociologists, politicians, economists and ordinary citizens.
on the last factor, however, I would like to express my personal disappointment.
If the project is implemented in the city, the integration will depend on volatile factors consistent with the cultural history, architecture and urbanism of that city.
This means that, if built for example in Milan, I will be helped if I use a lot 'of red brick, some profile façade, oculi round and if we want to destroy the fine-recovery of fragments of an existing building. Similar criteria will be worth it happens in Turin ... but, surprisingly, does not seem very different in many other areas of Italy and Europe. In short, all these efforts to locate the emblem of globalization seem destined to fail: strange!
Case: urban space is full of other buildings and narrow. I can choose between two options: design a low profile, low profile, not displeased anyone. Project "bold", highly visible, which usually engages in a form simple and eye-catching materials in an environment that is so broken and possibly enhanced by contrast. So if there is an administration to propose the first right, if left to the second.
Therefore, if there is a right, I'll do a box-like rosettes covered with clinker brick, whose style does not offend the skyline - because mica are Zaha or Daniel. But if there is - but this will be a long difficult - a very progressive left, proprorrò free - within your budget - wavy surfaces, multi-level mazes, corridors and flashy biomorphic roofs of photovoltaic panels, but putting the old chimney at the center restored.
However, given the great architects of projects that promote the beauty in the new and bizarre, if not one of them, I must remember that now prevails the tendency to reward in any case, the low profile, at least in cities where it is easy to offend someone.
the outskirts and in the country, the question changes. The important thing is whether we are precisely in the suburbs or the countryside. This does not depend on the proximity of a large city. City, country and suburbs everywhere alternate patchy. A mall can be built for example on the outskirts of Gorgonzola. If you are a bit 'industrial buildings, warehouses, restaurants, shops and warehouses-one behind the other along a road axis, we are in the suburbs.
If I am in the countryside, maybe a campaign of luxury second homes, the principle of respect for the land and traditions becomes compelling. Let us build un'iperqualcosa in Tuscany, land of the oldest urban restrictive decrees that led to the square of Siena to be among the first protected: that is still the policy of the brown curtains for everyone, including Mac Donald.
In this Region, I will propose first covered with fine, camouflage, low "environmental impact". I'll have to take care especially in the planting rows of flavor Carducci, where sparrows can nest and rusignoli. But if I am in the same region, on the outskirts, I have to prepare a restoration and enhancement of local culture, with like-quality coatings, colors, a bit 'less camouflage and a square where people can meet it once was.
If I'm in, say, on the outskirts of Rome, I'll innovative forms and materials, which regenerating areas of housing with a flashy engagement, the future reference point for thousands of citizens in search of novelty. Could for example be based on the attractiveness of the place colored coatings. A mo 'sample quote from a site with some freedom: "The visitor is surprised by a fact articulated design that grows on the floor: a black 8-pointed star, encircled by a black belt in yellow. The composition of 5 feet in diameter, placed around the pillar in the middle gallery. Particularly striking color combination, and the undulating design whose various elements seem to play by moving in different directions. This alternation of lines, designs and colors can also be found on the ground floor: another star to just 8 points and 3 large to 24 points, about 6 feet in diameter, also closed by a circular band in yellow. All the remaining pavement is instead like travertine, creating a bright and stylish ... all to play with the designs and colors for floors, therefore, useful in indicating more functional visual pathways to access the various shops ! Less useful, in the repetition of stars or roses or concentric circles that are to help in the difficult internal orientation (not to mention guidance in the parking lot). But patience.
A case in itself is that of Brianza, one of the areas most devastated by the post-war progress: so devastated that the presence of something beautiful there in the middle is immediately perceived as a monumental disaster that the Fine Arts should protect or protect , provided he is more than a century. So I must first inform me that what's so beautiful nearby. For example, if they are close to a certain chapel with frescoes depicting the life of St. Taming of the famous Monaco cloistered, I'll call my project Gardens of San Taming. Then proceed as follows: if there is a lot of space, build a nice shopping center as it seems to me, freeing my imagination, so the round is so layered that there is no typical usable material - unless the money I give them one of the league. I will also plant many trees in the median scores of neighbors, so comply with its infrastructure costs by giving plenty of oxygen ... to my image as a designer sensitive to the landscape and nature.
Other special case is still tied to A4 in the suburbs, especially in these Rho-Venezia. Along this snake can concentrate two types of project: iperbrutto, so you do not break anything, and ipervistoso, that all they see from the highway and is a beautiful advertising.
But my rant from a different order of findings. The network of existing roads in Italy, the structure of settlements, the density of vehicles are not made to accommodate these citadels iperfunghi shopping.
Where it comes a new addition to losing a horizon line, you lose a way of life.
The city traffic at rush hour is immediately replicated around the new swelling. Proliferate concentric rings of roads, ring roads with their actual round. Perhaps a strategy to clear your head before entering? Bridges and underpasses also transform vertical perception of the area. Cooked or uncooked, all memory is erased. Become an area off-limits to pedestrians (except the large parking lot) turns into hell for those who happen to be passing car on a Saturday or on Sunday unfortunately.
Velasca Tower is not to blame, but the development of the Italian territory through the profile that recalls the nearby manor. The material
ride with little or no meaning between "nature" and "culture", the form between "tradition" and "innovation", the size depends on the availability of former agricultural fields to be processed in access routes, while the result fixed is the implosion of the surrounding traffic.
I walk in the countryside and every week I see new open chasms in the earth's body already offended by peasants loyal to their work, or devastated in every way the triumph of logistics on the road. It seems that there is more to save a savable. What will the children if they have the protection of an empty field, there, between the highway and ipercosone? Indeed, better get it off, the gypsies would camp. But there is hope. Under the iperpiaga there is a speculative bubble: too many, too close to each other. In addition someone starts to buy milk and cheese factor, or is organized in purchasing groups. Many of these distributors of goods fail, I hope, and will post a new field of archeology, crossed at night for fun and adventure for thousands of travelers in wheelchairs, or inhabited by the pilgrims of the future.
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